Through our SEO and web design work, we increased organic revenue by 239% in the first year. Transactions rose 79%, their conversion rate increased by 78%, and their overall revenue increased by 75% from $272,000 to $475,000. The work has been hugely successful, with dramatic increases in both site traffic and revenue. The team works independently, provides bi-monthly updates, and are always aware of the latest trends in digital strategy. They put a lot of thought into the SEO strategies, and that knowledge is something we can’t replicate.
From content to site design, implementing makes websites better. Design is clearer and content is more focused, with visitors’ needs always front and centre. In a sense it gives you a 3D vision of the web, seeing web experiences from both human and computer perspectives.
I’ve used other companies that claim everything’s proprietary, but Coalition gives us access to everything. Their digital marketing efforts have fostered year-over-year organic growth in conversion rates and revenue. Coalition Technologies is professional, committed, and responsive. They manage the collaboration well and provide actionable advice, ultimately delivering top-tier results.
The industry is worth more than $70 billion a year, and it’s only going to grow. It has specialists, sub-specialists, thought leaders, dedicated publications, fantastically complex tools, and constant uncertainty at its heart. Instantly increase your online visibility and when executed by our Search Engine Marketing specialists, can be a great return on your investment by delivering new patients directly to your website. For instance, when you take steps to make your site responsive, it will make it usable for all your mobile visitors as well as people who visit from a laptop or desktop. Similarly, by increasing your page load speed, you’ll reduce your bounce rate and encourage visitors to spend longer on your site. Nearly 50% of consumers expect a page to load within two seconds, and the longer the load time, the higher the bounce rate and the lower your conversions. Search engine marketing refers to paid marketing efforts, and it includes things like native ads, Google AdWords, social media ads, pay-per-click, Google shopping ads, display ads, and more.
If you want to get the most from your SEO campaign, it’s important to test a variety of scenarios to determine the path to the best possible conversion rates and the highest rankings. Targeted A/B testing and multivariate testing can provide you with real-time results to help you determine the best course of action. If you’re repeating the same content on multiple pages or other websites are stealing your content, you must take action to remedy the problem as quickly as possible. Some SEO companies just want to mislead you with theories and jargon. Our team of SEO specialists analyzes every aspect of your business, website, and customer base before crafting a custom strategy that’s based on hard data so we know it’s going to get you the best results. With a commitment to quality content for the design community.
Beyond their good results and high professionalism, Coalition Technologies is amicable and pleasant to work with. They frequently make suggestions that are outside of the project scope but are incredibly helpful. It’s reassuring to know that they check on the site and have a vested interest in it. We invite you to check out our online reviews and case studies.
Accessibility barely features in Google’s mammoth Search Quality Guidelines document. Say what you like about Google’s more nefarious practices, but where organic search is concerned they want websites to be goodie two shoes. Write brilliant articles; build fast, practical sites; use beautiful visuals; design ethically; be transparent about who you are and what you do; and never, ever let SEO be the tail that wags the dog. Search engines generally keep their cards close to their chest, but where content quality is concerned they’re as transparent as you could hope. Whatever your motivation is, the game is fundamentally the same.
Happily, the web development space seems to be warming up to talk of accessibility. There is plenty of natural overlap between SEO and accessibility, though sadly there is currently little evidence that super accessible websites get a boost in search.